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Build your own products

A third way to make an income online is to produce your own products.

I'm going to show you several ways to create your own products quickly.


But, before I do, I wanted to talk about a few key things.

1st - don't do all the work yourself

2nd - the key is quality content... It doesn't matter if you have to film in on your home camcorder or a recorded phone call... if the content is high quality - your customers will love you.
My point isn't to make products that are crap - but to create the highest level quality content as possible, and your subscribers will recognize it.

3rd - just do it. Remember from before my motto "Ready, Fire, Aim." Get the product idea, create it and get it out there as fast as possible. Money follows speed, and if you don't go fast you will loose out.
Another reason to go fast is because what if your product is a flop? Another important lesson is to fail fast. I've known one person who's been trying to sell the same ebook for the 5 years I've known him with no success.
Remember "Dead ducks don't quack!" If you have a dead duck - move on to something new -  FAST!

4th - people pay different prices for the same content delivered in different ways.
What I mean is that you can sell an ebook for $27. Now, if you take that same content, record it into a "book on CD" - you can sell that same content (in a different format) for a lot more - usually $97 or more.
Now, let's say you want to go to the next level... what if you took the audio, and the text, and combined them into a video. You could make a camtasia video that shows the bullet points from the book as the audio reads through them.
Or create an outline from the text, and record yourself teaching the ideas...
There are a million ways to switch forms of content - but just remember that people pay more for audio then they do text... and more for video then they do audio.
Ok - now that is out of the way - let's get to work.

1st - Software Creation - Creating software is one of the easiest ways to create a product fast. You can create something for almost any niche.

2nd - Public Domain - These are "works" where the copyrights has expired. You are able to take these and repackage them and sell them as your own products!

3rd - Interviews - interview an expert in ANY field and sell the recordings and/or the transcripts. This is the best way to become an expert in any field - just interview the experts and people will see you as one of them.

4th - Seminar Videos - put on your own seminar, record it with a video camera and sell the footage.

5th - Re-niche content - if your selling a product (or bought rights to a product) - you can re-niche it for a different audience. Example would be if you sell a book about speed reading, re-niche it to "speed reading for students."

6th - Book on CD - record yourself reading your book and sell it on cd.

7th - Resource CD - compile a list of resources for a specific niche, and sell the directory.

8th - Recycle content - take products or content you've created in the past and re- use it.

9th - Camtasia Video - this is one of the most powerful tools online marketers have. Create screen capture videos of anything you can do on your computer. Demos of software - PowerPoint slides, how to... anything computer related.

10th - Idea collection - Combine a list of ideas and sell those. People sell list of ideas on how to make money quickly, how to clean your carpets, how to take care of lawns, etc...

11th - Others experts give content - get others to submit articles, or audios, or videos, and compile them into a product.  I did this with one of my wrestling products.  I had people submit their best stories, pictures and poems and compiled them into a product.

12th - Podcasts - like an online radio show that you can download. Have paid podcasts - or record a bunch, then take the recordings and put them onto CD's.

13th - Membership sites - have residual income when people pay you over and over again for access to your membership site. You can provide content in your membership sites - or create software programs that people have to pay monthly to use.

14th - Teleseminars - just record yourself interviewing someone or teaching on a subject that you know a lot about.

15th - Ghostwriters - hire someone to write a book on a the subject that you want to sell.

16th - Free coaching calls - do free coaching calls for your members, track their progress, then compile the recordings into a product.

17th - Plan roundtables - get a group of experts together and have them discuss the subject - record the full thing and you've got an instant product!

18th - Private Label - similar to public domain, but usually created with the intent to sell without a copyright. A million ways to use private label stuff. Most people fail at this because they try to sell the content "as is." Be sure to make it your own and you'll have a ton of success with these.

19th - Case studies - People teaching the course compiled hundreds of casestudies for the subject we were learning about, and then explained how they all worked.


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