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Zero Cost Signatures

Zero Cost signatures

E-mail Signature
An effective but underrated advertisement is the space at the end of all your e-mails.
Over time, you will send much e- mails. An important method of advertising for free is inserting your e- mail signature.
At the end of each e-mail message you send, you should (automatically) insert a signature field - in other words, your personal or professional info.
If you want to use the sig file, you could even include a link to an affiliate's ad after the signature.
You can pre-program this signature by setting up the signature option of your mail software. In Outlook Express, go in the "tools" menu- select "options", then "signatures".

Zero Cost signatures
Most e-mail programs can save your signature file so it's easy to add to every message.
Your lines should be no more than 60 characters (including spaces) or else you run the risk of ‘wrap- around’, which can look unprofessional.
Reciprocal linking is a great idea. You put my link on your Web site, and I'll put your link on mine. Sounds like a simple link exchange, but any webmaster with a links page knows how time consuming it can be to add new links, edit existing links, and check to see if any links you display are dead.


Forums
Forums – groups of internet users that discuss common interests online – are a fantastic way to share information.
Search for a forum that discusses something related to your website. Be sure to spend time ‘lurking’. That means reading the posts and becoming familiar with the style of discussion and written (and unwritten) rules. Most forums forbid spamming. What is considered spam by one forum is acceptable by another, but blatant advertising rarely is appreciated.

Zero Cost signatures
Usually you can either post a link to your website in your signature or share information that arouses questions about your website from other posters. Some forums allow you to post your articles (if the forum is business related). If you are unsure about the policies, be careful. Offering free advice can sometimes be enough to prove credibility and if you have a blog or other non-marketing site you may be able to send traffic to that first and encourage visitors to visit your website from the blog.


A Unique E-mail Address
A unique e-mail address is one that people easily remember. If they remember your e-mail address, they will remember you!!


Chat Rooms
You can find chat rooms on any subject. You only need mIRC software, which you can get from http://www.mirc.com .
You can take a little time each evening to chat and act as an expert, answer questions or plainly refer your affiliates. You cannot advertise in chat rooms but you can express your opinion. A testimonial is always the best way to get your message through.
Also, some web sites set up chat rooms that need to be checked for content. You can volunteer to spend time as a monitor in the chat room in exchange for the chance to mention your products or Web site.


Zero Cost signatures
Testimonials
Write testimonials for other people’s products or services. Include your web site and make it clear that the referral can be used so long as the URL is included. Write a referral that is easily usable (short and enthusiastic).
Who are you helping?
It’s reciprocal. Your referral helps the person whose product it is and, by including your web site, it also helps you.
I have often seen referrals like this and have been curious enough to type in the URL and see what the other person’s site was all about.
Okay, it’s not high traffic volume, but it’s absolutely FREE and will help you build a good reputation with other entrepreneurs.



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